HealthSy – Digital Marketing Strategist
Coimbatore, Tamilnadu
Responsibilities :
- Utilize diverse digital channels to build brand awareness and achieve results.
- Develop social media marketing strategies and campaigns across various platforms.
- Generate high-quality, relevant content and hashtags for social media posts.
- Plan, execute, and measure all digital marketing efforts, including SEO/SEM, email, and display ads.
- Optimize user experience and conversion points through analytical evaluation.
- Collaborate with internal teams and provide thought leadership on emerging technologies.
- Constantly brainstorm innovative growth strategies to drive engagement and success.
Requirements and skills:
- Required education: BS/MS degree in marketing or related field.
- Proven working experience in digital marketing.
- Demonstrable experience leading and managing various digital campaigns, including SEO/SEM, email, social media, and display advertising.
- Highly creative with the ability to identify target audiences and develop engaging digital campaigns.
- Experience in optimizing landing pages and user funnels, including A/B and multivariate experiments.
- Strong knowledge of website analytics tools and ad serving tools.
- Proficiency in setting up and optimizing Google AdWords campaigns, as well as working knowledge of HTML, CSS, and JavaScript.
- Strong analytical skills and a data-driven approach to decision-making.
- Keeping up-to-date with the latest trends and best practices in online marketing and measurement.
For more details about the job, HealthSy – Digital Marketing Strategist.
Animaker Inc – Video Marketing Intern
Chennai, Tamilnadu
Responsibilities:
- Collaborate with the marketing team to create high-quality video content aligned with B2B marketing objectives and target audience preferences.
- Assist in crafting persuasive video scripts and storyboards for coherent and impactful narratives.
- Present on-camera for B2B social media videos with confidence and professionalism to captivate viewers.
- Apply basic video editing skills to enhance visual appeal and overall quality of video content.
- Implement strategies to increase engagement, comments, and shares of video content on social media platforms.
- Monitor video performance metrics and provide regular reports and insights for improvement.
- Ensure brand consistency by adhering to brand guidelines and messaging.
- Collaborate with cross-functional teams to gather insights and complement broader marketing campaigns.
Requirements:
- Education: Pursuing or recently graduated in Marketing, Communications, Film Production, Media Studies, or related fields.
- Video Production Skills: Basic knowledge of shooting, lighting, sound, and video editing software (e.g., Adobe Premiere, Final Cut Pro).
- On-Camera Presence: Confident and articulate in front of the camera, with excellent verbal communication skills.
- Creativity: Strong storytelling skills and the ability to bring innovative ideas to video projects.
- Time Management: Effective at prioritizing tasks, meeting deadlines, and managing time in a fast-paced environment.
- Social Media Savvy: Familiarity with major social media platforms and B2B social media marketing best practices.
- Attention to Detail: Meticulous in maintaining content accuracy and adhering to brand guidelines.
- Portfolio: A preference for a portfolio showcasing previous video work or related projects, but not mandatory.
For more details about the job, Animaker Inc – Video Marketing Intern.
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